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Vol 3, Issue 01, Feb 2021
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Worldwide Bestsellers
Category Wise Most Popular Cases, based on Unit Sales from The Case Centre Catalogue during the 2020 Calendar Year
•'Enrich Not Exploit': Can New CSR Strategy Help Body Shop Regain Glory?
Syeda Maseeha Qumer and Debapratim Purkayastha
•BP: Putting Profits Before Safety?
Rajiv Fernando and Debapratim Purkayastha
•Embedding Sustainability at Novo Nordisk: The Compassion vs Competitiveness Dilemma
Debapratim Purkayastha and Adapa Srinivasa Rao
•Championing Sustainability and Responsible Capitalism: Paul Polman at Unilever
Barnali Chakroborty and Debapratim Purkayastha
•Corporate Entrepreneurship and Innovation at Google, Inc
Debapratim Purkayastha and Adapa Srinivasa Rao
•Microsoft: Building a Collaborative Work Culture to Foster Innovation
Jitesh Nair and Balaswamy Pasala
•Airbnb: A Disruptive Innovator
Geeta Singh and Indu Perepu
•Algorithms to Style People: Stitch Fix Applies Data to Fashion
Vijay Kumar Tangiralaa and Debapratim Purkayastha
•Amazon's Big Data Strategy
Debapratim Purkayastha and Adapa Srinivasa Rao
•Ashley Madison Hacking: The Dark Web Gets Even Darker
Koti Vinodbabu and Debapratim Purkayastha
•Big Data Strategy of Procter & Gamble: Turning Big Data into Big Value
Debapratim Purkayastha and Vinod Babu Koti
•Digital Marketing at Nike: From Communication to Dialogue
Debapratim Purkayastha and Adapa Srinivasa Rao
•Disney Enters Streaming Space: Can It Disrupt the Disruptor?
Syeda Maseeha Qumer and Debapratim Purkayastha
•IKEA's Social Media Listening & Monitoring Initiatives
Debapratim Purkayastha and Jayasri Bhimalapuram
•Netflix: Leveraging Big Data to Predict Entertainment Hits
Debapratim Purkayastha and Vijay Kumar Tangirala
•Tesco's Supply Chain Management Practices
Vivek Gupta and Indu Perepu
•Zara: Future Ready?
Alok Kavthankar
•Domino's Pizza: Business Continuity Strategy During the Covid-19 Pandemic
Debapratim Purkayastha and Hadiya Faheem
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